The Tools I Use to Run My Business

I’ve done the research, testing, and heavy lifting so you don’t have to. These are the must-have tools that keep my business running, growing, and automated.

Swipe my exact stack and save yourself hundreds of hours.

I only recommend what I use and trust.

Recommended Tools

Design
Canva

Description

I use Canva to create quick, professional graphics for social posts, carousels, pitch decks, and marketing materials—without needing a designer.

Must-Have Power Tool

Features

  • Easy drag-and-drop editor
  • Templates for social content
  • Brand kit management
  • Team project sharing
  • Try Canva
    AI Assistant
    ChatGPT

    Description

    ChatGPT works as a second brain. I use it for creating and refining ideas, cleaning up and organizing light content, research and validation, summarizing, and writing emails.

    Must-Have Power Tool

    Features

  • AI-powered writing assistant
  • Idea generation
  • Quick research summaries
  • Customizable prompts
  • Try ChatGPT
    Freelance Marketplace
    Fiverr

    Description

    Fiverr is where I hire freelancers for logos, websites, and creative tasks. Easy to get work done fast—skipping the long hiring process.

    Must-Have

    Features

  • Global freelancer marketplace
  • Fixed-price projects
  • Buyer reviews and ratings
  • Secure payments
  • Try Fiverr
    Productivity
    Google Workspace

    Description

    Google Workspace is my hub for communication and organization. I use it for managing email, sharing files, content collaborating, calendar, and video calls.

    Must-Have Power Tool

    Features

  • Custom domain email
  • Shared Drive storage
  • Real-time document editing
  • Calendar and meeting tools
  • Try Google Workspace
    Writing Assistant
    Grammarly

    Description

    Grammarly keeps my writing clear and mistake-free. I use it for proofreading, catching typos, improving clarity, fixing tone, and polishing client-facing content.

    Must-Have Power Tool

    Features

  • Grammar and spell check
  • Clarity suggestions
  • Tone detection
  • Integrates w email, docs & social
  • Try Grammarly
    E-commerce
    Gumroad

    Description

    Gumroad makes it easy to sell digital products. I use it for managing payments, delivering files, handling customer access, and tracking sales.

    Must-Have Power Tool

    Features

  • Simple product setup
  • Automatic file delivery
  • Customer analytics
  • Email marketing tools
  • Try Gumroad
    Audience Builder
    Hypefury

    Description

    Hypefury schedules and automates my social content. I use it for writing posts, queuing threads, repurposing top tweets, and tracking engagement.

    Must-Have Power Tool

    Features

  • Automated post scheduling
  • Evergreen content reuse
  • Engagement analytics
  • Thread drafting tools
  • Try Hypefury
    Email Marketing
    KIT

    Description

    KIT is how I manage email marketing. I use it for building newsletters, automating sequences, tagging subscribers, and promoting products.

    Must-Have Power Tool

    Features

  • Visual automation builder
  • Subscriber tagging
  • Landing pages
  • Broadcast email campaigns
  • Try KIT
    Workspace
    Notion

    Description

    Notion helps me organize content, ideas, and lead magnets. I use it for content planning, creating templates, organizing projects on a budget, and sharing resources.

    Must-Have Power Tool

    Features

  • Customizable databases
  • Template creation
  • Collaborative workspaces
  • Easy content organization
  • Try Notion
    Audience Builder
    Taplio

    Description

    Taplio helps me schedule and manage LinkedIn content. I use it for creating posts, scheduling in advance, tracking engagement, and repurposing top-performing content.

    Power Tool

    Features

  • Post scheduling
  • Engagement analytics
  • Content repurposing
  • LinkedIn profile management
  • Try Taplio
    Premium Hosting
    WPEngine

    Description

    WP Engine offers premium WordPress hosting with fast performance and top-notch security. I use it for fast-loading sites, automated updates, and expert support.

    Must-Have Power Tool

    Features

  • Managed WordPress hosting
  • Daily backups
  • Performance optimization
  • Staging environments
  • Try WPEngine

    Optional Tools

    Scheduling
    Try Calendly

    Description

    Calendly makes scheduling meetings effortless (no more back-and-forth emails). Perfect for client calls, coaching sessions, and networking.

    Features

  • Automated meeting scheduling
  • Calendar integrations (Google, Outlook)
  • Time zone detection
  • Custom booking links
  • Try Calendly
    AI Assistant
    Try Claude

    Description

    Claude is a high-quality writer I use for brainstorming, structuring ideas, and creating clear, thoughtful long-form content.

    Power Tool

    Features

  • Context-aware conversations
  • Long document handling
  • Brainstorming support
  • Detailed writing output
  • Try Claude
    Project Management
    Try ClickUp

    Description

    ClickUp keeps my tasks, projects, and content planning in one place. It’s my go-to for managing workflows and staying on top of all priorities.

    Features

  • Customizable task management
  • Docs and wikis
  • Goal tracking
  • Team collaboration
  • Try ClickUp
    Hosting
    Try Cloudways

    Description

    Cloudways powers my smaller websites with fast, flexible hosting. Great for WordPress, client sites, and scaling with simplified server management on a budget.

    Features

  • Managed cloud hosting
  • One-click backups
  • Built-in caching
  • Staging environments
  • Try Cloudways
    Video Messaging
    Try Loom

    Description

    Loom makes it easy to share quick video messages. I use it for walkthroughs, client updates, feedback, async communication, and creating course content.

    Features

  • Screen and camera recording
  • Instant sharing links
  • Viewer insights
  • Video transcription
  • Try Loom
    Automation
    Try Make

    Description

    Make.com connects my apps and automates workflows. I use it for moving data, syncing tools, triggering actions, and building systems that run without manual work.

    Power Tool

    Features

  • No-code automation builder
  • Multi-step workflows
  • App integrations
  • Scheduling and triggers
  • Try Make
    SEO Tools
    Try Semrush

    Description

    Semrush helps me optimize and track SEO efforts. I use it for keyword research, site audits, competitor analysis, and tracking organic traffic performance.

    Power Tool

    Features

  • Keyword research tools
  • Site audit reports
  • Competitor analysis
  • Rank tracking
  • Try Semrush
    Payment Processing
    Try Stripe

    Description

    Stripe simplifies payments for my business. I use it for processing transactions, managing subscriptions, handling invoicing, and tracking payments.

    Features

  • Payment processing
  • Subscription management
  • Invoicing tools
  • Financial reporting
  • Try Stripe
    SEO & Blog Optimization
    Try SurgeGraph

    Description

    SurgeGraph helps me optimize blog content for SEO. I use it for keyword research, creating blog outlines, improving rankings, and optimizing content for search engines.

    Power Tool

    Features

  • Keyword research tools
  • Blog content optimization
  • SEO recommendations
  • Content outline generation
  • Try SurgeGraph
    Content Management System
    Try WordPress

    Description

    WordPress is my go-to CMS platform for building and managing websites. I use it for publishing content, optimizing SEO, and integrating tools to grow my audience.

    Features

  • Content management
  • SEO optimization
  • Customizable blog layouts
  • Easy media management
  • Try WordPress